01 / The problem
The problem with how agencies sell outbound today.
Three structural constraints that put a ceiling on how much agency revenue any one team can hold.
01
Hours don't scale
You sell SDR hours. Your team caps out at 8 hours per day. Margin gets squeezed when clients ask for more output.
02
Hiring SDRs is brutal
Recruit, train, ramp, churn. By the time an SDR is productive, half of them quit. The other half cost you 6 months of overhead.
03
Clients want pipeline, not effort
They don't care how the DMs get sent. They care about meetings booked. Productized delivery beats hourly delivery every time.
02 / How it works
How SocialMedia DMs becomes your agency's outbound engine.
Four operational primitives that turn IG DM outbound into something you can scale across 5, 10, 20 client accounts without scaling headcount.
Multi-account management built in
Run outbound for 5, 10, 20 client IG accounts from one dashboard. White-label the reporting your clients see.
Pre-warmed DM templates
Six ICP-optimized DM frameworks. Test variants. See what converts. Roll winners across client accounts.
Reply routing to the right human
Conversation AI handles the warm-up. Hot replies route to your account manager or client's sales team. Cold ones stay in queue.
Compliance baked in
IG limits respected automatically. No flagged accounts. No emergency Slack messages from clients at 11pm.
03 / The numbers
What this looks like in practice.
The math behind productized DM retainers — and why one operator can replace a full SDR team.
5–10×
Outbound capacity per operator
One AM running outbound for 10 clients on Scale beats 10 SDRs on payroll.
$2K–$5K
Monthly revenue per client
Productized DM retainers. Your margin is your platform cost vs. what clients pay you.
~70%
Margin on outbound retainers
Software cost is fixed. You charge for outcomes. The math gets very good very fast.
FAQ
Questions, answered.
Everything we get asked most often. More in your dashboard once you're set up.
How does the 3-day free trial work?
You start a full Pro trial with a credit card on file. We don't charge during the 3 days. If you cancel before day 3, no charge. If you keep going, your first $99 charge hits on day 4. The card requirement filters tire-kickers — that's why our trial-to-paid conversion is 3× the SaaS industry average.
Will my clients' Instagram accounts get flagged or banned?
No. We respect Instagram's daily DM volume limits automatically. We use engagement-based pacing (no bursts) and template variation (no identical messages). We've sent millions of DMs across our customer base with zero account bans when used within product guidelines.
How is this different from other IG DM tools?
Most DM tools sound like bots. Ours doesn't. We capture your client's actual voice from their existing content (bio, captions, past DMs) and adapt templates to sound like they wrote them. The result: DM-to-reply rates 5–10× higher than generic automation tools.
Can I white-label the reporting for my clients?
Yes — on Scale and above. You can brand client-facing reports with your agency's logo, colors, and domain. Your clients see "Outbound performance from [Your Agency]" — they don't see SocialMedia DMs in the chain.
Can I cancel anytime?
Yes. Monthly plans cancel anytime; you keep access through the end of your billing period. Annual plans can be cancelled with prorated refund within the first 30 days, then at end of term.
What happens if Instagram changes their API?
We build on Instagram's official Graph API and adapt within hours of any changes. We've shipped through every IG platform update for the past 18 months without service interruption. Your accounts stay safe; your DMs keep going out.